HOSPITALITY SALES & MARKETING
Take a next step into your career journey
DESCRIPTION
This program has been approved by the Private Training Institutions Branch (PTIB) of the Ministry of Post-Secondary Education and Future Skills.
Prepare for a successful career in the hospitality industry with our Certificate in Hospitality Sales & Marketing. This comprehensive program offers a blend of theoretical knowledge and practical skills essential for various roles within the sector.
You’ll learn to master industry-standard tools, procedures, and practices. The curriculum covers key areas such as sales strategies, marketing principles, customer relationship management, and the use of digital marketing tools specific to the hospitality industry.
OVERVIEW
- Program Length:
Total 18 weeks – 360 hours *
- Delivery Method:
In-Class
Distance – Synchronous
Combined – Synchronous
- Credential Upon Graduation:
Hospitality Sales and Marketing Certificate
NOTE:
*Graduates who successfully complete AHLEI exams are eligible for internationally recognized AHLEI certification, enhancing career opportunities in the global hospitality industry
*Program curriculum has been licensed from the ‘American Hotel & Lodging Educational Institute’ (AHLEI)
ADMISSION REQUIREMENTS
- High school graduate or equivalent
- Mature student status ( British Columbia 19 years old and plus)
ENGLISH PROFICIENCY REQUIREMENTS
- IELTS: 5.5 (or better)
- TOEFL (paper): 520 (or better)
- TOEFL (CBT): 190 (or better)
- TOEFL (IBT): 70 (or better)
- Cambridge: FCE (or better)
- Intermediate (or better) Certificate from a Language Canada-accredited school
- Pearson English Placement Test at the Intermediate level
- Pass the College’s English Language Proficiency exam
- Has earned a high school graduation diploma from a Canadian high school or earned a diploma from secondary school (or above) in a system in which English is the official language
PROGRAMS COURSES
A comprehensive introduction to all facets of the hospitality industry.
A historical perspective of the hospitality industry and explores all aspects of hotel operations. It addresses the increasing role of internet technology on hospitality operations, especially its role in creating and sustaining positive customer relations.
Best practices in employee management, including on-boarding, training, motivation, and effective conflict management.
The potential positive and negative effects of social media are explored as well as the role of a variety of emerging technologies in managing day to day operations.
A systematic approach to front office procedures by detailing the flow of business through a hotel, from the reservations processes to check-out and account settlement.
Examine the various elements of effective front office management, paying attention to the planning and evaluation of front office operations and to human resources management.
This course is designed to provide students with a solid foundation in hospitality sales and marketing focusing on practical sales techniques for selling to a wide variety of targeted markets.
TUITION
Tuition Fees | $6,480 |
Application Fee | $150 |
Admin Fee | $200 |
Course Material fee | $430 |
Course Textbook fee | $620 |
Total program cost | $7,880 |
All prices are in Canadian Dollars
Textbook and Material Fee + 5% Tax
Refunds based on the return policy guidelines
Tuition Fees | $7,800 |
Application Fee | $250 |
Admin Fee | $200 |
Course Material fee | $430 |
Course Textbook fee | $620 |
Total program cost | $9,300 |
All prices are in Canadian Dollars
Textbook Fee + 5% Tax
Refunds based on the return policy guidelines
CAREER OPPORTUNITIES
Career opportunities in hospitality are growing steadily as the industry continues to boom and evolve
- Guest Services Representative
- Event Coordinator
- Tourism Executive
- Travel Consultant
- Hotel Operations Facilitator
- Account Manager
INTAKE DATES
- August 6th
- September 3rd
- October 1st
- November 4th
- December 16th
BEFORE APPLICATION
Check the admission requirements. Programs are offered on a first-qualified, first-admitted basis. Check that all the requirements are met before applying.
CHECK APPLICATION REQUIREMENT
- Start a new application.
- Create on “Create Application.”
- Choose the level of study, program, and term.
- Provide the required documents and information.
- Click “Review and Submit.”
- Submit your application.
- Check your email inbox for a copy of the receipt.
- Monitor the application's status regularly.
APPLICATION FEES
- International application fee: $250
- Application fees and assessment fees are non-refundable.
- Application fees are not transferrable. Students applying to a different program must pay the application fee again.
- Applications are withdrawn if an offer is rejected and the program applied to has started. To re-apply, a new application fee will be required.
PROGRAMS COURSES
Check the admission requirements. Programs are offered on a first-qualified, first-admitted basis. Check that all the requirements are met before applying.
- A letter of offer is issued to qualified applicants if program seats are available.
- Waitlist confirmation is issued to qualified applicants if program seats are reserved or full.
- Additional documents may be requested if students do not meet the admissions requirements. If you have any questions, please reach out to [email protected]